Hoarding educational freebies that leave you with a lot of facts but no tangible tools to rinse and repeat
Sacrificing precious time and energy writing blog posts that don't get the attention they deserve
Staring at a blank Google Doc praying for inspiration to arrive
A strategy that gives you the space to showcase your expertise without worrying about keeping up with algorithms or what’s trending.
Consistent aligned leads popping in to your inbox (without having to post every day or pay for ads)
Content that lasts longer than 24 hours and works harder than you do at nurturing those leads
and that's why...
let me guess
"Small businesses with blogs generate 126% more leads compared to those without a blog." (Source: Impact)
"Businesses that prioritize blogging are 13 times more likely to achieve a positive ROI." (Source: HubSpot)
"Companies that blog generate 4 times more email subscribers compared to those that don't." (Source: HubSpot)
MORE MONEY
MORE TIME
MORE CONTROL
no more relying on the algorithm
one post per week instead of one or more posts per day
thanks to SEO getting new eyes on your business
sound good?
Meanwhile you’re stressing over what to post on the ‘gram everyday and wishing you could find a slower paced way to market your business.
Forget another online course that, let's be honest, you’re never going to finish, and invest in the time saving tools you need to actually do the damn thing instead.
introducing
Whip up top ranking blogs in half the time
Write conversion focused copy that will have your email list exploding with new subscribers
Infuse blogging into your overall marketing strategy making Instagram & Tik Tok posts 10x easier to create
Kick writer’s block to the curb with rinse and repeat prompts that kickstart your creativity
The Blogging Essentials Playbook contains the exact strategies, best practices, and templates that I use with my own six figure retainer clients.
The 4 Most Used Blog Templates that I use when writing blogs for my 6 figure clients (and myself). These templates are full of prompts, ideas, and questions to make writing a breeze.
These templates truly are the essentials and can be applied universally across any industry: The Portfolio template, The Comparison template, The Educational template, and The Ultimate Roundup template
Only available inside the Playbook.
Every single process in your business needs a written Standard Operation Procedure, and blogging is no exception. So an absolute essential included in the playbook is a detailed Writing a Blog SOP to ensure consistency and quality with every single post.
The SOP is specifically for Wordpress but is easily modified for Squarespace, PicTime, etc.
The essential guide to Long Form Content Writing & SEO Basics to ensure that your blog post increases your visibility and converts for you. Plus, the tools I recommend to make the process as simple as possible.
Your title is arguably the most important part of your blog. Why? Because it doesn’t matter what you write if nobody clicks to read it. Use these fill in the blank formulas to skyrocket your click through rate
You have ten seconds capture your reader’s attention and convince them to stay. Use these twelve storytelling prompts to craft an irresistible opening hook and draw your reader in.
Blogging Terminology Dictionary - for all the need-to-know terms you’ll come across
Pre-Publishing Checklist - A step by step checklist to ensure that your blog is top quality and SEO optimized before hitting publish.
Getting Started Checklist - a full step by step guide to taking your blog from “one day” to “published”
You’re sick of wasting time downloading freebies & buying courses and you want the tools to actually save you time and execute.
You’d rather spend your time working in your zone of genius instead of staring at a blinking cursor trying to write your next blog.
You’re tired of doing things the hard way and want access to shortcuts that save you time and give you the information you need in a concise/simple manner.
"I put off blogging for so long. It was overwhelming, I never knew what to say, and the thought of trying to learn WordPress and SEO felt like a waste of my time. After using The Blogging Essentials Playbook I feel confident that I can create a blog that gets my business in front of new eyes and my audience will enjoy reading without wasting an entire afternoon writing it. Honestly, I probably wouldn't have any blogs on my website without the templates"
It's time to reclaim control of your calendar, establish your authority online, and create a marketing system that runs on autopilot, leaving you with the freedom to focus on what truly matters – serving your clients (and maybe even taking a much deserved day off.)
In a world where overnight success, virality, and instant gratification dominates the conversation – blogging requires patience and consistency. Which means the best time to start was six months ago…
today
As a Marketing and Operations assistant I am constantly seeing female founders who feel bottle necked in their business because they are caught in the endless cycle of content creation. They are trying to keep up with email, Instagram, Tik Tok, Linked in, and the next new social platform meanwhile, long form content (like blogging) falls to the wayside.
But not every budget can warrant in-house blog writing support. So, I created The Blogging Essentials Playbook to help small business owners (like you) get access to my framework for a fraction of the cost. That way you can get a strong foundation for content repurposing and the visibility you want in LESS time...
p.s. there’s literally nothing that gives me the “ick” more than a sales page that has unrealistic value amounts just to make it seeem like you’re getting a good deal – so there’s none of that here. This is legitimately the price tag you’d see on each of these items inside the Playbook if I sold them separately.
While it might be tempting to buy copy and paste templates that are written for you, here’s the problem with those:
- You end up sounding like everyone else who purchased them (maybe even your competitors)
- You end up sounding repetitive (aka a snooze fest for your reader) if you re-use them. Eventually people will start to notice if every blog begins with the same 15 words.
- With the templates inside The Blogging Essentials Playbook you’ll have the structure and prompts to create unique and original content every single time
But at this point, you know all there is to know, and let’s be honest, if you’re here it’s because blogging hasn’t been a walk in the park for you so far.